Studio, retailer and factory — how people sign in and what each role can see and do.

Labels.io has three roles. Access is invite-only — accounts are created by the label, never self-serve — and every role is walled off from the others in the database, not just the interface.

The three roles

Studio (brand admin)

Your team. Runs the whole business: catalogue, pricing, retailers, orders, production, invoicing and settings.

Retailer (stockist)

A boutique that orders from you. Sees your collection at their own trade terms, places and tracks orders, and keeps a bride book.

Factory

Your maker. Sees a price-masked production queue — what to make and when — and advances each gown through its stages.

What each role can see

Area	Studio	Retailer	Factory
Full catalogue & pricing rules	✅ Edit	View (own terms)	—
All orders across stockists	✅	Own only	—
Order prices & money	✅	Own only	Never
Production queue	✅	Track own	✅ Advance
Invoices & payments	✅ All	Own only	—
Bride records	✅ All	Own only	—
Branding, domain & settings	✅	—	—

Retailers are isolated from each other

Row-level security guarantees a stockist can only ever see their own orders, prices, invoices and brides — never another retailer's. It's enforced on every request in the database.

Signing in

Everyone signs in at your portal's own address (for example portal.yourlabel.com) with a password or a one-tap magic link. On sign-in, each person is routed straight to where they belong:

Studio → your admin console
Retailer → the ordering portal
Factory → the production queue

The account menu (top-right avatar) shows who's signed in and is where anyone signs out. Brand admins can also jump to a read-only preview of the retailer portal, and to their Labels.io account.

Adding people

Retailers are invited from Studio → Retailers — see Managing your retailers.
Factory access is set up during onboarding. Talk to us to add or change a factory account.

Roles & access